Universal Privacy Policy

2. How We Use Your Data

We use your data to:

• Facilitate Services: Deliver content, newsletters, and facilitate pet matches.

• Verify Safety: Screen marketplace listings to prevent fraud and ensure pet welfare.

• Marketing & Resources: Send you relevant updates, pet care tips, and offers for pet-related products (e.g., food, insurance, training) that support your journey.

• Improve Services: Analyze user behavior to make our platform better.

3. Sharing Your Information & Strategic Partners

We distinguish between your Personal Contact Information (which is private) and Pet Data (which is portable for the pet’s well-being). We do not sell your personal contact information to third-party data brokers. However, we share data in these specific ways to fulfill our mission:

• Service Providers: We share data with trusted vendors who help us run the site (hosting, email platforms, payment processors).

• Strategic Partners (Insurance, Vets, & Retail): When you opt-in for connected services (such as “Instant Insurance Eligibility,” “Vet Record Transfer,” or “Housing Verification”), we share specific Pet Data (including medical history, breed, age, and behavior) with our insurance, veterinary, and retail partners. This sharing is strictly limited to the data necessary to verify eligibility and provide the requested service or quote.

• Business Transfers: In the event that Joyful Pets, Inc. is involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, sale of company assets, or transition of service to another provider, your Personal Data, Pet Profiles, User Content (including photos and health records), and account history may be transferred as part of such a transaction.

• Legal Obligations: We may disclose data if required by law or to protect safety.

4. Data Retention

We retain your Personal Data for as long as your account is active or as needed to provide you services and maintain a history of your interactions with our ecosystem.

• Deletion: You may request account deletion at any time by contacting us. Note that we may retain certain transaction records for legal or financial compliance even after account deletion.

5. Cookies and Tracking

We use cookies to keep you logged in, remember preferences, and analyze traffic via tools like Google Analytics. We may use remarketing services (like Google Ads) to show you relevant ads on other sites based on your visits. You can opt-out via your browser settings.

6. Security

We use industry-standard encryption (SSL) to protect your data. However, no transmission over the internet is 100% secure.

7. Children’s Privacy

Our Services are intended for adults. We do not knowingly collect data from children under 13.

8. Your Rights

Depending on your location, you may have the right to access, correct, or delete your data, or opt-out of marketing emails. To exercise these rights, please contact us.

9. Changes to This Policy

We may update this policy occasionally. The Effective Date at the top indicates the latest version.

10. Contact Us

For questions about this policy or to exercise your privacy rights, please contact us here.